Category Archives: Business Photography

What is the most important component of a good marketing strategy no matter if your business is a solo start-up or a Fortune 100? Great headshots! Prospective clients want to see the president, your sales team and other key staff.
That is why so many Fairfield County businesspeople turn to Capitol PhotoInteractive.
Digital photography maximizes attributes that are important in any business:

Quality comes from the ability to retouch any photo so you look the way you want the world to see you. And, digital imagines stay sharp for years to come, no matter how large or small the picture.
Flexibility comes with being able to add and subtract people or products from group shots so your business is always up-to-date.
Speed and cost effective. You can view the images from our computer during a photo shoot to be sure we have captured just what you want.

Why Is LinkedIn Profile Photo Important?

Linkedin webpageLinkedIn is one of the easiest ways to get yourself recognized as a student online. Your LinkedIn account is like your very own personal web forum, where you can list your achievements and your career experience and skills info. This knowledge is shared with everyone you’re related to, as well as other experts, headhunters, CEOs, and recruiters who may be searching for someone like you and come across your profile. Also, LinkedIn is seen as the second-best way to get a career today, second only to references from workers. You need to learn how to express your interest to like careful professionals and employers, and it all starts with your image.

We all know a lasting impression is the first impression. For a variety of factors, your picture is an incredibly important aspect of your LinkedIn profile. If you first encounter a partner with LinkedIn in person, they should be able to recognize you because of your profile. Continue reading Why Is LinkedIn Profile Photo Important?

Boost Your Brand With Professional Product Photography!

Product photography shoot of shoesPhotography of goods is a crucial and necessary investment for every company. The field of advertisement and publicity has always been visually focused, and much more so today. When it turns out, 90 percent of all knowledge is visual for our brain operation. Our minds absorb visual input no fewer than 60,000 times faster than text, which is a major explanation that we appear to recall 80% of what we see but just 20% of what we hear. Professional product photography is important for making the website, internet ads, publicity materials, and print advertising stand out. There is only so much that can be expressed in terms, and the biggest force behind the buying decisions of your consumers is the beautiful images of their goods.

Why Product Photography Is Important
In today’s visual culture, where marketing is more powerful than ever in the industry, it is difficult to market your goods or services without professional images that match the look of your brand, show off the features of your product, and demonstrate the importance of your goods. Photography of the products is important for a number of organizations. Continue reading Boost Your Brand With Professional Product Photography!

The Essentials Of A Headshot

Corporate and Commercial Photographer for Worldwide AssignmentsYou prefer to think about actors and models when you think about headshots since they require headshots to book the job. This still holds true with their career but today with the rise of search engines such as Google and Bing, everyone is searching with names to find knowledge on individuals and their companies.

Business Headshot
A good headshot is one of Your personal brand’s most strong and inexpensive items. To certain people, a professional headshot is literally a ‘ must-have ‘ because it’s a means to advertise yourself, promote yourself, have your picture in front of the general public. People are more likely to do business with, enjoy and admire those they know. A good professional headshot will represent what you and your company want people to think of you. Your headshot will be a sign of honesty, trust, and friendliness. Continue reading The Essentials Of A Headshot

What Can Your Headshot Say About You?

Professional HeadshotEvery job needs a photo headshot and, if you don’t have one, maybe it’s time to meet a practitioner. The best way to ensure that people know exactly who you are is a headshot picked by a professional photographer. People want to know you at your first encounter and your shot helps them identify the right guy. Your headshot is your virtual handshake with potential customers. The picture will also be helpful for numerous needs, including your website, public relations, publicity and more.

What Your Headshots Should Say To Potential Clients
You want your headshots to tell your clients that you’re a professional. That you take yourself and what you represent seriously. You also want your headshots to state that you’re approachable. Portraits can be an intimate look at a person, which means that your headshot can make you seem accessible and transparent. Continue reading What Can Your Headshot Say About You?

Give Business An Amazing Look With Online Photography

Capitol Photo Interactive, Professional Photography, Professional Photographer, Photographer, Corporate Headshot, Online Photography, Business Photography,You should take a photograph that calms nerveracking,
especially if you are not photogenic. Most people face this problem,
but you can come up with solutions that make you look the best. You
will know how to sit right in front of the camera and feel good.

Headshots For Profiles
A good headshot is still the rule of the day, but it does not have to be a stuffy looking headshot anymore. You still want a good quality professional-looking shot, but it can be outdoors, or in more casual clothing than suit and tie. Many websites are choosing to go with “action” shots instead of posed stills. Your headshot is the first impression many people will get of you.

Continue reading Give Business An Amazing Look With Online Photography

Why It Is A Must To Have A Professional Business Headshots?

Professional HeadshotEveryone needs amazing business headshots. Whether you are the CEO of a large corporation or owner of a small business, you need a fantastic portrait to project your image in the best possible manner. Below are some of the top reasons why you need professional business headshots.

• Google
The first thing anyone does before they make a decision to do business with a new company, hire a new contractor or employee, or make a purchase is to look you up on the internet first. People will do their research online before ever meeting you. Having a professional and flattering photo of yourself is a crucial part of your online identity.

• Credibility
Websites, social media profiles, and even avatars in blog comments are perceived as more believable and trustworthy if there is a professional headshot photo of a person rather than an anonymous placeholder. Continue reading Why It Is A Must To Have A Professional Business Headshots?

Great Photography On Your Website

website responsive concept on devicesIf your business’s website does not visually command attention and give visitors a reason to stay, they will leave before your written content has a chance to make an impression. As technology advances, professional quality photography is becoming more and more crucial for all types of websites. Photography is your chance to portray what your business does, who you serve and most importantly, your identity as a company.

Here are some important tips to keep in mind when considering photography options for your website:

No Quality In Stock
Stock photography is abundant, decent in quality and relatively inexpensive compared to hiring a photographer. And it is usually pretty easy to find a stock photo that portrays what you are looking for. But stock photos are cold, generic, overused and pretty easy to recognize in today’s online environment. Using real photographs of your employees, products, services or location will go a long way in establishing credibility, especially if your competitors are just using stock photos. Continue reading Great Photography On Your Website

Real Estate Using Professional Photography

For Sale Real Estate Sign in Front of Beautiful New HomeWhen listing a home, real estate agents often think about a curbside appeal, selling price, and the local market but too few agents spend enough time truly considering professional photography services. Today, home buyers are not starting their home search in an agent’s office. They are starting the home buying process online. To grab the most attention, earn the best price, and create home buying buzz, you need professionally staged real estate photography.

Create A Great First Impression
It is a known fact that today’s home buyers start their search online, but researchers have found that more specifically, home buyers spend the first twenty seconds looking at a home listing analyzing the home’s exterior shot. If your home has a lackluster exterior shot, most home buyers will not bother looking at other photographs or gathering other information about the home. Grabbing home buyers attention with an exterior shot that maximizes the home’s positive attributes and downplays any potential negatives through photography can instantly peak increase interest in a home. Continue reading Real Estate Using Professional Photography

Tricks On Wearing Glasses On Your Portrait Session

Guy wearing eye glassesIf you wear eyeglasses on a daily basis, you should wear them in your professional photograph, because it is how the world knows you. A great headshot captures the real you in a way that flatters and celebrates every unique part of you.

Whether shooting a business portrait for LinkedIn or photos for a website, glasses come up often in our shoots. And while they can be a great accessory for your next headshot, there are a few things that might help you to make your shoots with spectacles more spectacular!

Variety Rules: If you have more than one pair of glasses, we highly recommend bringing them. Variety is key as it will make you feel freer during your shoot and depending on their color and shape might bring out fascinating things about you with the addition of different angles, backgrounds and lighting.

Future Lens: Ask yourself if you are going to keep these for a while. If you have already had this particular pair of glasses for more than a year or two, you may want to consider upgrading before your shoot or just wearing your contact lenses instead. Continue reading Tricks On Wearing Glasses On Your Portrait Session

What Are The Appropriate Outfit For A Headshot Session?

Business Attire For A HeadshotThe primary purpose of a business headshot is to show to potential clients and associates that you are professional, reliable, trustworthy, and approachable. Looking approachable yet confident in a headshot all starts with what you decide to wear. If you wear clothing you do not feel comfortable in, it will show in your expression.

Clothing is the most important factor in your headshot, but it is definitely not the focus. When you wear proper clothing, it allows your face to command attention in the portrait and the clothing itself becomes secondary. As in life, wearing the wrong clothing takes center stage and takes attention from where you want it – on you, or in this case, on your face.

General Business Portrait Attire Tips

• Wear clothes that you feel comfortable and confident in Continue reading What Are The Appropriate Outfit For A Headshot Session?

Corporate and HeadShot Photography

Corporate HeadshotThe 21st Century has changed the way we conduct our personal and our business lives. Gone are the days of the business card and here to stay is the social media profile, and just like a business card, why would you want a shabby profile? Your pictures convey a lot about you, and Business Photography Fairfield CT understands that. The old adage that a picture is worth a thousand words really underestimates just how valuable your image can be when it comes to your customer making the right choice— your choice.

A snazzy Internet presence, complete with classy head shots and skilled corporate photography put a special touch on your online profile and can separate you from those that made the wrong choice and didn’t include any type of picture of themselves. Your pictures separate you from the rest of the competition— after all, your customers are buying you just as much as they are purchasing your product. Continue reading Corporate and HeadShot Photography

Top 5 Reasons Photography is More Important for Brands Than Ever

brandWe have all heard the saying “a picture is worth a thousand words.” Well that saying could not be more true in today’s fast paced world! Photography is more important than ever to help brands tell their story, and below we have listed the top five reasons why.

Photographs Help Convey Emotion

Photography has the great ability to convey emotion. A darker contrast can set the mood, a bright room or using more light, can convey happiness, different shades of blues, conveys tranquility. Your images have to easily convey the correct emotion that you want your potential customers to feel.

Continue reading Top 5 Reasons Photography is More Important for Brands Than Ever

The Importance of Corporate Photography for a Business

Professional photography is an investment for your business. The images have a multitude of uses that can keep returning your investment. High quality imagery is an important part of any businesses marketing goals. Not only can these quality photographs increase sales and overall perception of the value of your businesses services or goods, but it has been shown that poor quality images can actually have the reverse effect, damaging a potential customers opinion of you and turning them away from your business. Below are a list of benefits that corporate photography images can provide to your business.

Continue reading The Importance of Corporate Photography for a Business

Personal Branding with Business Owner Imagery

The importance of personal branding often gets overlooked.No matter if you are a business owner of a small of large company, you are the face of your company, and this means that you must present yourself and your business owner image professionally. Never take selfies or pictures with an inexpensive camera or cell phone. You require professional, high-quality headshots to reflect your business.

 

High-Quality Images Instills Trust

 

Trust is the number one reason that business owners need professional headshots for their office locations and website properties.Small business owners are usually held to a different standard from their counterparts. Small business customers want to know who they are doing business with.

Continue reading Personal Branding with Business Owner Imagery

Creating Your Authentic Personal Brand

If you have a business, then you will know how imperative visual content is. Photography happens to be one of the most powerful brand assets you can invest in your business. Whether you do business on or offline, the visual identity you create for your business will set the mood and tone for the experience your clients will have for your business.

Know Your Brand Personality
Your brand personality is the way in which you convey who you are and what you do in your business. Your business brand will also have a personality or a way you want to be perceived by others. Depending on your business and what you do, you need to think about what type of brand personality is going to position you in the best way to connect with your ideal client. Continue reading Creating Your Authentic Personal Brand

Real Estate Shoot: Tips to Prepare Your Home

Having professional photos taken of your home is an extremely important step in the sales and rental process. Having photos on hand for online marketplace listings, social marketing, and print ads increases the perceived value of a property and can even accelerate interest.

With the tremendous growth in the number of sales and rental marketplaces people are turning to DIY methods of handling the process instead of working with a traditional Realtor.

Below we have listed a few tips on how to best prepare your property to be photographed. These tips will save you a lot of time and aggravation while making the entire process enjoyable for all. Continue reading Real Estate Shoot: Tips to Prepare Your Home

Advantages of Mobile Optimized Websites For Businesses

mobile-websiteMobile websites are playing a vital role in ensuring the success of a website. They are designed to deliver appropriate information to the prospective clients in a unique manner than the conventional website. The reason is that the mobile users will be able to interact with your site in a different way on their device when compared to the traditional browser. Below are just a few of the advantages of having a mobile optimized website for your business.

Improved SEO Performance
A mobile website provides improved rankings on mobile friendly search engines such as Google and Yahoo, and also allows placement in a growing number of mobile and local directories. Continue reading Advantages of Mobile Optimized Websites For Businesses

Why a Small Business Owner Needs a Professional Headshot

professional-headshotMost people will go through life without ever having to hire a professional photographer. Unless we are talking about wedding photographers, or portrait photographers who photograph our kids for school.

However, increasingly people are starting businesses from their homes and offices and are in need of a photographer. Perhaps they are starting a website to sell something, or have opened a service business and need images for a brochure and website. Using imagery of any kind these days is critical to a small business success as consumers have an increasing desire to interact and engage in various ways.

Hire A Professional Photographer
Hiring a professional photographer to shoot headshots of you is a responsible and reasonable investment. A professional photographer has access to the best equipment and is a skilled photo editor. On the most basic level, this means that you are guaranteed to get a good shot. Continue reading Why a Small Business Owner Needs a Professional Headshot

Why Use Professional Photography for Real Estate?

man showing thumbs up over house backgroundWhen listing a home, real estate agents often think about curbside appeal, selling price, and the local market but too few agents spend enough time truly considering professional photography services. Today, home buyers are not starting their home search in an agent’s office. They are starting the home buying process online. To grab the most attention, earn the best price, and create home buying buzz, you need professionally staged real estate photography.

Create A Great First Impression
It is a known fact that today’s home buyers start their search online, but researchers have found that more specifically, home buyers spend the first twenty seconds looking at a home listing analyzing the home’s exterior shot. If your home has a lackluster exterior shot, most home buyers will not bother looking at other photographs or gathering other information about the home. Grabbing home buyers attention with an exterior shot that maximizes the home’s positive attributes and downplays any potential negatives through photography can instantly peak increase interest in a home. Continue reading Why Use Professional Photography for Real Estate?

Tips for a Fantastic Business Headshot

headshot of young Arabian businessmanA good professional business portrait on LinkedIn (and anywhere else) is one of the most effective ways for you to stand out and market yourself. Just having a profile picture alone is enough to make your profile 14 times more likely to be viewed! Continue reading Tips for a Fantastic Business Headshot

Capturing the Essence of Your Headshot with the Right Background

Handsome caucasian manThe most important thing to consider when getting a great professional headshot is to capture your authentic brand. That is our focus in every headshot session we do. We work with you individually to fully understand your brand and convey it in your final images.

Choosing the right background for photography adds depth to your photos and makes a big impact on the overall professionalism of your shoot. At Capitol Photo Headshots we offer several selections and work with you to pick the right background. Continue reading Capturing the Essence of Your Headshot with the Right Background

Helpful Tips for Wearing Glasses to Your Portrait Session

Female business executiveIf you wear eyeglasses on a daily basis, you should wear them in your professional photograph, because it is how the world knows you. A great headshot captures the real you in a way that flatters and celebrates every unique part of you.

Whether shooting a business portrait for LinkedIn or photos for a website, glasses come up often in our shoots. And while they can be a great accessory for your next headshot, there are a few things that might help you to make your shoots with spectacles more spectacular!

Variety Rules: If you have more than one pair of glasses, we highly recommend bringing them. Variety is key as it will make you feel freer during your shoot and depending on their color and shape might bring out fascinating things about you with the addition of different angles, backgrounds and lighting. Continue reading Helpful Tips for Wearing Glasses to Your Portrait Session

Choosing the Right Attire for Your Headshot Session

Hispanic Businessman - Headshot PortraitThe primary purpose of a business headshot is to show to potential clients and associates that you are professional, reliable, trustworthy, and approachable. Looking approachable yet confident in a headshot all starts with what you decide to wear. If you wear clothing you do not feel comfortable in, it will show in your expression.

Clothing is the most important factor in your headshot, but it is definitely not the focus. When you wear proper clothing, it allows your face to command attention in the portrait and the clothing itself becomes secondary. As in life, wearing the wrong clothing takes center stage and takes attention from where you want it – on you, or in this case, on your face.

Continue reading Choosing the Right Attire for Your Headshot Session

The Importance of a Headshot

Businessman giving thumbs upWhen you think of headshots, you tend to think of actors and models, because they need headshots to book work. This still holds true for their profession but nowadays with the popularity of search engines like Google and Bing, everyone is searching names to find information about individuals and their companies. Continue reading The Importance of a Headshot

Three Things Your Headshots Say About You

Young successful businessmanEvery occupation needs a headshot photo and if you do not already have one, it may be time to consider meeting with a professional. A headshot captured by a professional photographer is the best way to make sure people know exactly who you are. People want to be able to recognize you at your first meeting and your headshot will help them to identify the right person they are looking for. With potential clients, your headshot is your virtual handshake. The photo will also come in handy for many needs such as your website, public relations, advertising, and more. Continue reading Three Things Your Headshots Say About You

Public Relations

retouching magic
Scroll over the picture to the right to see the transformation!

Communicate a dynamic image for your business

Use the same picture on your business card, advertising campaign, sales sheets, annual report, desk photo and billboard to maximize branding.

Your time is valuable. We take a dozen headshots in about 30 minutes at our state-of-the-art studio in the heart of downtown Fairfield, where we also provide ample free parking.

For your convenience, we can bring our studio to your office. From lights to a laptop computer so you can view your images immediately, we work to get professional results in any location.

Retouching is included in our headshots. Scroll over the picture to the right to see the blemishes and wrinkles fade away!

If you are not satisfied with the first round of images, we can shoot another round of photos until you are satisfied with the results. Customer satisfaction is the foundation of our business.

We can email your image or burn it to a CD.

Group Shots

group magic
Scroll your mouse over the picture to the right and see how seamlessly we can add to your group!

Staying ahead in business. . .
. . . is about adapting to change

Whether it’s updating a group shot of your sales team or changing your product line, we can keep your image current. We have the professional technology to add or subtract people and products in your original photo.

This is a great way to introduce new staff to your professional practice in medicine, law, accounting, real estate, financial services, etc.

Scroll your mouse over the picture to the right and see how seamlessly we can add to your group!

Corporate Events

Corporate events need not become distant memories – instead, maximize the value of your event with professional, on-site photography.

Use it for Public Relations or send along professional photographs of your top clients or employees having a good time at your event-it is a highly appreciated way of saying Thank You twice, once at the event and again in a beautifully framed memento.

Commercial

Need a catalogue, brochure or sell sheet? Maybe you want to sell something on E-bay or perhaps your own website.

It takes a professional photographer to arrange the proper backdrop, setting and lighting to avoid issues like glare and reflection and to capture your product at it’s most appealing display.

Capitol PhotoInteractive’s photographers are experts at product photography.