Tag Archives: Website

5 Tips To Make A Website For Your Company

Social network user loginA website can generate revenue, foster goodwill between consumers and prospects, and provide strong marketing messages irrespective of what your company or career does. Whether it’s a small, large or intermediate business, well-established or brand new. People are increasingly using the Internet, increasingly every day.

Credibility
Today, more and more consumers use the Internet to search for products or services they need. Your business will gain credibility by having a website. Without one, potential customers will go to your competitors. Continue reading 5 Tips To Make A Website For Your Company

Great Photography On Your Website

website responsive concept on devicesIf your business’s website does not visually command attention and give visitors a reason to stay, they will leave before your written content has a chance to make an impression. As technology advances, professional quality photography is becoming more and more crucial for all types of websites. Photography is your chance to portray what your business does, who you serve and most importantly, your identity as a company.

Here are some important tips to keep in mind when considering photography options for your website:

No Quality In Stock
Stock photography is abundant, decent in quality and relatively inexpensive compared to hiring a photographer. And it is usually pretty easy to find a stock photo that portrays what you are looking for. But stock photos are cold, generic, overused and pretty easy to recognize in today’s online environment. Using real photographs of your employees, products, services or location will go a long way in establishing credibility, especially if your competitors are just using stock photos. Continue reading Great Photography On Your Website

Must Have Images to Redesign Your Website

redesign-websiteYou have finally decided to redesign your website. Your website is the first impression a potential client will have of you and is critical for your business. Choosing the right imagery for your website is key. These images can be a powerful type of content that will enhance the user’s experience on your website. Website images help your visitors or clients connect and feel comfortable while navigating through your site. Your website photos should be custom and representative of your brand. With that in mind, here are the list of images you will need when launching or redesigning a website.

 

Hero Images

This type of image is the featured photo on the home page of the website that is placed front and center. It can also be placed on the top of each primary page of the website as a banner.

Continue reading Must Have Images to Redesign Your Website

Online Photography: Show Your Business in a Whole New Light!

Blog posts, websites, social media profiles and accounts with images get better reader and user response than those without. One very important element to helping your product or service stand out above the competition is the quality of the images being used. Quality images will impress your potential customers and current clients.

Headshots For Profiles
A good headshot is still the rule of the day, but it does not have to be a stuffy looking headshot anymore. You still want a good quality professional looking shot, but it can be outdoors, or in more casual clothing than suit and tie. Many websites are choosing to go with “action” shots instead of posed stills. Your head shot is the first impression many people will get of you. Continue reading Online Photography: Show Your Business in a Whole New Light!

The Importance of a Great Website

websiteConsumers make decisions based on their online experience, the appearance, usability, and accessibility of your website is more important than ever, especially if you are in a competitive market. In a world where people stay online for most of the day, a standard website will not cut it. Depending on the product, up to 83 percent of consumers visit a company’s or service provider’s website before making a purchase. Having a right understanding of your website’s role can greatly benefit your business.

Evaluating Your Website
Every two-three years you should consider updating the design of your website. But, you should also be making tweaks to the website throughout the year, offer new information, update pictures, and add any new products, services, or staff members. This is simple, routine maintenance. Below are a few things to look at when evaluating your website. Continue reading The Importance of a Great Website

Five Ways a Professional Photographer Will Make Your Business Shine

professional-photographerAs an owner of a company, you always want photos of your business to stand out. Whether your photos are on your website, print campaign or utilized on social media, you want to make great and lasting impressions. An image can make all the difference and be that distinguishing factor is having your message heard.

Perspective
Professional photographers understand composition and how to frame an image. Hiring a photographer will get you their skills and expertise, as well as their unique perspective. They have an objective view that you do not have, as a member of the company. An outside view will allow them to find a picture that uniquely suits your business and its brand. Continue reading Five Ways a Professional Photographer Will Make Your Business Shine

Five Reasons Why Your Business Needs a Website

website-for-businessNo matter what your business or profession, a website can generate business, promote goodwill among customers and prospects, and deliver strong marketing messages. Whether your business is small, large or in-between, well-established or brand new. People use the Internet in greater and greater numbers, more and more every day.

Credibility
Today, more and more consumers use the Internet to search for products or services they need. Your business will gain credibility by having a website. Without one, potential customers will go to your competitors. Continue reading Five Reasons Why Your Business Needs a Website

Creative Ways to Use Your Business Headshots

professional-headshotWhen it comes to investing in your business, nothing compares to the brand longevity and reach that professional photography can bring. Your business headshot can be one of your most effective marketing assets, especially when you are building a personal brand. Below are seven ways you can use your business headshot.

Website And Social Media
This is the first place to start to build your online presence. Use your images on your about page, timeline covers and profile pictures. Show people what it is like to work with you. You can create a feeling and mood with your images and attract the right people to your brand. Continue reading Creative Ways to Use Your Business Headshots

Get the Best Photos for Your Real Estate Website

real estateHiring a professional photographer versus shooting photos yourself. There are many things that real estate agents can agree upon, and one of these is that most people are finding their new homes via the Internet. It is absolutely essential for any real estate agent to advertise online if the agent wants to be successful.

Website
Once you have your website up and running, you need to provide as much information as you can to potential buyers. People are looking at homes and basing their opinions on the things that you write and the pictures they see. The pictures really do so much to make buyers want to see the property, so the best real estate agents hire professional photographers to take these pictures for the website and other forms of marketing. Continue reading Get the Best Photos for Your Real Estate Website

Online Photography: Show Your Business in a Whole New Light!

online photographyBlog posts, websites, social media profiles and accounts with images get better reader and user response than those without. One very important element to helping your product or service stand out above the competition is the quality of the images being used. Quality images will impress your potential customers and current clients.

Headshots For Profiles
A good headshot is still the rule of the day, but it does not have to be a stuffy looking headshot anymore. You still want a good quality professional looking shot, but it can be outdoors, or in more casual clothing than suit and tie. Many websites are choosing to go with “action” shots instead of posed stills. Your head shot is the first impression many people will get of you. Continue reading Online Photography: Show Your Business in a Whole New Light!

The Power of a Professional Photo For Your Website

close up of businessman over icons with contactsA picture really is worth a thousand words. Through the skillful manipulation of environment and technology, the result can be an image that enhances the esthetic side of your website dramatically. More than ever, companies both large and small are realizing that photography is one of the most powerful marketing techniques there is.

Photos are being utilized in magazines, books, billboards, and other printed materials to evoke an emotional response in potential customers. Positive images can create a positive atmosphere for your website through facial expressions, lighting and movement. And emotions are important when it comes to making a purchase. If a potential buyer does not see any photos regarding a certain product or service, they may be inclined to feel a sense of distrust or even reluctance to contact the company. Continue reading The Power of a Professional Photo For Your Website