Every occupation needs a headshot photo and if you do not already have one, it may be time to consider meeting with a professional. A headshot captured by a professional photographer is the best way to make sure people know exactly who you are. People want to be able to recognize you at your first meeting and your headshot will help them to identify the right person they are looking for. With potential clients, your headshot is your virtual handshake. The photo will also come in handy for many needs such as your website, public relations, advertising, and more.
What Your Headshots Should Say To Potential Clients
You want your headshots to tell your clients that you’re a professional. That you take yourself and what you represent seriously. You also want your headshots to state that you’re approachable. Continue reading What Your Headshots Should Say To Your Clients?
You have finally decided to redesign your website. Your website is the first impression a potential client will have of you and is critical for your business. Choosing the right imagery for your website is key. These images can be a powerful type of content that will enhance the user’s experience on your website. Website images help your visitors or clients connect and feel comfortable while navigating through your site. Your website photos should be custom and representative of your brand. With that in mind, here are the list of images you will need when launching or redesigning a website.
This type of image is the featured photo on the home page of the website that is placed front and center. It can also be placed on the top of each primary page of the website as a banner.
Continue reading Must Have Images to Redesign Your Website
Professional photography is an investment for your business. The images have a multitude of uses that can keep returning your investment. High quality imagery is an important part of any businesses marketing goals. Not only can these quality photographs increase sales and overall perception of the value of your businesses services or goods, but it has been shown that poor quality images can actually have the reverse effect, damaging a potential customers opinion of you and turning them away from your business. Below are a list of benefits that corporate photography images can provide to your business.
Continue reading The Importance of Corporate Photography for a Business
There are many different types of photography out there. The most common type of corporate photography is headshots and business portraits. Photography of business events and conferences, office interiors and exteriors, and employees on the job are also common subject matter. Corporate photographers are also used to cover a company’s involvement with a charity event or community. Corporate photographers usually focus on the three areas of photography listed below.
There are two types of photography that fall into this category. Posed and candid. Some clients request a shot of their CEO, team or even a combination in a posed manner, either in an office setting or at a location that speaks to what they do or the area where they are doing business. Continue reading What Is a Corporate Photographer?
Corporate headshots are an essential part of your company’s public relations profile.It is imperative that the way the corporate head shots are photographed matches the essence of your branding, from the posing to lighting and clothing to expression. With that in mind, there are a few questions to consider.
What Image Is Your Company Trying To Project?
Decide on what your portraits need to convey, and consider all of your options. We have found that over the last several years, clients have moved away from the studio headshot with a backdrop to a more environmental portrait. Continue reading Environmental Portraits and Corporate Headshots
Consumers have a wealth of information at their fingertips these days. Potential clients and employers rely heavily on your digital identity to make decisions. What your online presence says about you can be a deal breaker. Take your online reputation into your own hands rather than leaving it up to chance. Here’s some tips on how:
A good place it start is by doing a search of your name or business and see what comes up. Determine whether the first search results are representative of you and your brand. Do other people show up before you? Would it be easy to get you confused with another person or business? An easy way to do this is with a quality profile picture, putting your face to your name. Your profile picture is often times the first impression potential clients get of you, so you want make sure it is the right impression. Professional business portraits will make you look polished and reputable in addition to establishing your identity. Continue reading Professional Business Portraits and Your Digital Presence