A website can generate revenue, foster goodwill between consumers and prospects, and provide strong marketing messages irrespective of what your company or career does. Whether it’s a small, large or intermediate business, well-established or brand new. People are increasingly using the Internet, increasingly every day.
Today, more and more consumers use the Internet to search for products or services they need. Your business will gain credibility by having a website. Without one, potential customers will go to your competitors. Continue reading…
Nothing compares to the durability of the brand and scope that professional photography can offer when it comes to investing in your company. Your headshot company can be one of your most effective marketing resources, particularly when you create a personal brand. You can use your business headshot in seven ways below.
Website And Social Media
This is the first place to start to build your online presence. Use your images on your about page, timeline covers, and profile pictures. Show people what it is like to work with you. You can create a feeling and mood with your images and attract the right people to your brand. Continue reading…
Professional headshots are important to your company. If a potential customer lands on your website or LinkedIn profile, you only have a few seconds to make a first impression. Potential customers decide very quickly when they meet you or see your headshot if they feel a connection with you and your business. Do you look trustworthy, professional and accessible? All of these are important features of the product of your business. It is imperative that you share a professional headshot with your potential customer.
• Hire A Professional To Look Professional
If you are presenting yourself as someone with expertise or qualifications of any kind, your online photos need to reflect that. There really is only one right way to do this. Use an image taken by a professional photographer who specializes in business and corporate headshot photography. Continue reading…
Everyone needs amazing business headshots. Whether you are the CEO of a large corporation or owner of a small business, you need a fantastic portrait to project your image in the best possible manner. Below are some of the top reasons why you need professional business headshots.
The first thing anyone does before they make a decision to do business with a new company, hire a new contractor or employee, or make a purchase is to look you up on the internet first. People will do their research online before ever meeting you. Having a professional and flattering photo of yourself is a crucial part of your online identity.
Websites, social media profiles, and even avatars in blog comments are perceived as more believable and trustworthy if there is a professional headshot photo of a person rather than an anonymous placeholder. Continue reading…
Taking a family photo can be a little bit stressful. Getting all of the family members together, dressed nicely, and looking happy can be a chore, especially if you have small children. Even though it may not always be easy, you take your family pictures every year because you know it is worth it to document those special and candid moments. Below are some helpful tips to make your next family photo less stressful.
Choose The Right Location
You do not need to have a glamorous location to get a great family photo. A great family photo can be shot anywhere, even at home. When thinking about location, think about the activities you do as a family. Continue reading…
In this age of digital photography and smart phones, anyone can take reasonable snaps to make the most of their business. The problem is competition is fierce and to make the most of your marketing you need to take your photos to the next level. Professional photography is a great way to not only engage your audience, but to also showcase your brand and company’s personality.
Using Professional Photography
Photographs are easily relatable for your audience. That emotional connection gives your users the reassurance that you are someone they can trust, even before they walk in your door. Continue reading…
Most people think of corporate headshots and business portraits in terms of full color. It is true that color portraits convey a richness and drama that grayscale images may not accomplish. But more and more companies are choosing to use black and white images on their websites.
What Are The Benefits Of Color Photography?
Color photography can be very useful, whether published in print or online. Color catches the eye. It is considered more appealing and attractive by many people than black and white. Color can convey the message of your story, webpage or headshot better, as well. If you are showing pictures of your new office or your new product, it would make sense to exhibit them in all their real, colorful existence. Color headshots seem to be the standard but there is still a need for a great black and white headshot. Continue reading…
Most people will go through life without ever having to hire a professional photographer. Unless we are talking about wedding photographers, or portrait photographers who photograph our kids for school.
However, increasingly people are starting businesses from their homes and offices and are in need of a photographer. Perhaps they are starting a website to sell something, or have opened a service business and need images for a brochure and website. Using imagery of any kind these days is critical to a small business success as consumers have an increasing desire to interact and engage in various ways.
Hire A Professional Photographer
Hiring a professional photographer to shoot headshots of you is a responsible and reasonable investment. A professional photographer has access to the best equipment and is a skilled photo editor. On the most basic level, this means that you are guaranteed to get a good shot. Continue reading…
If your business’s website does not visually command attention and give visitors a reason to stay, they will leave before your written content has a chance to make an impression. As technology advances, professional quality photography is becoming more and more crucial for all types of websites. Photography is your chance to portray what your business does, who you serve and most importantly, your identity as a company.
Here are some important tips to keep in mind when considering photography options for your website:
No Quality In Stock
Stock photography is abundant, decent in quality and relatively inexpensive compared to hiring a photographer. And it is usually pretty easy to find a stock photo that portrays what you are looking for. But stock photos are cold, generic, overused and pretty easy to recognize in today’s online environment. Using real photographs of your employees, products, services or location will go a long way in establishing credibility, especially if your competitors are just using stock photos. Continue reading…
When listing a home, real estate agents often think about a curbside appeal, selling price, and the local market but too few agents spend enough time truly considering professional photography services. Today, home buyers are not starting their home search in an agent’s office. They are starting the home buying process online. To grab the most attention, earn the best price, and create home buying buzz, you need professionally staged real estate photography.
Create A Great First Impression
It is a known fact that today’s home buyers start their search online, but researchers have found that more specifically, home buyers spend the first twenty seconds looking at a home listing analyzing the home’s exterior shot. If your home has a lackluster exterior shot, most home buyers will not bother looking at other photographs or gathering other information about the home. Grabbing home buyers attention with an exterior shot that maximizes the home’s positive attributes and downplays any potential negatives through photography can instantly peak increase interest in a home. Continue reading…