For businesses today, photos are crucial. Websites, ads, and brochures all need photography, and it’s important to think carefully about what pictures you’re using as they can help or damage your company or product.
Why Does Authentic Photography Matter?
Stock photos are somewhat generic and we all know a stock photo when we see it, that family with the toothy smiles or the person looking off into the horizon. Customized photos will help you avoid all that. Custom photos really hone in on what makes your company unique. Continue reading Genuine Photos Enhances Brand Better Than Stock Photos
Nothing compares to the durability of the brand and scope that professional photography can offer when it comes to investing in your company. Your headshot company can be one of your most effective marketing resources, particularly when you create a personal brand. You can use your business headshot in seven ways below.
Website And Social Media
This is the first place to start to build your online presence. Use your images on your about page, timeline covers, and profile pictures. Show people what it is like to work with you. You can create a feeling and mood with your images and attract the right people to your brand. Continue reading Innovative Ways to Use Your Business Headshots
Professional headshots are important to your company. If a potential customer lands on your website or LinkedIn profile, you only have a few seconds to make a first impression. Potential customers decide very quickly when they meet you or see your headshot if they feel a connection with you and your business. Do you look trustworthy, professional and accessible? All of these are important features of the product of your business. It is imperative that you share a professional headshot with your potential customer.
• Hire A Professional To Look Professional
If you are presenting yourself as someone with expertise or qualifications of any kind, your online photos need to reflect that. There really is only one right way to do this. Use an image taken by a professional photographer who specializes in business and corporate headshot photography. Continue reading Your Professional Headshot Will Be Your Representation
We have all heard the old cliché, “A picture is worth a thousand words”. In online marketing, this is especially true. Investing in professional photography for your dental website is well worth the investment.
Is Your Dental Practice Website Visually Appealing?
Your website’s design and the overall image are very important because a person typically decides if they like a website within the first 0.05 seconds of visiting it. Having great photos of you, your practice and your staff can improve the quality of your website. Hiring a professional photographer provides unique imagery that makes your site stand out. It also gives prospective new patients a look inside your dental practice.
Earn Trust With A Doctor Headshot And About Us Section
Posting a professional headshot on your website of you, your team and your practice are very important. Continue reading Should Dentist Invest On Professional Photography?
A good professional business portrait on LinkedIn (and anywhere else) is one of the most effective ways for you to stand out and market yourself. Just having a profile picture alone is enough to make your profile 14 times more likely to be viewed!
Wardrobe Is The Key – When considering what to wear for your headshot, it is best to consider what is appropriate for your industry. Someone in finance or law would probably be expected to wear a suit, while someone in advertising could wear something a little more casual and creative. Think about what you want to communicate about you and your organization. Wear clothes that support rather than distract from your face.
Hair And Makeup – Men and women can both benefit from makeup. Whether it is just getting rid of that annoying shine or using the makeup to dramatize your best features. Tips are delivered by a hair and make-up professional. Continue reading 6 Tips For A Remarkable Business Headshot
The primary purpose of a business headshot is to show to potential clients and associates that you are professional, reliable, trustworthy, and approachable. Looking approachable yet confident in a headshot all starts with what you decide to wear. If you wear clothing you do not feel comfortable in, it will show in your expression.
Clothing is the most important factor in your headshot, but it is definitely not the focus. When you wear proper clothing, it allows your face to command attention in the portrait and the clothing itself becomes secondary. As in life, wearing the wrong clothing takes center stage and takes attention from where you want it – on you, or in this case, on your face.
General Business Portrait Attire Tips
• Wear clothes that you feel comfortable and confident in Continue reading What Are The Appropriate Outfit For A Headshot Session?
We live in a very technologically driven world. When people want to know about something or someone, what is the first thing they do? They go online. When they want to find out about a product or service, they Google it. When they want to find out more about a person, they’re heading to Facebook, Instagram, Twitter, & Linked-In. Online appearance is extremely important. Many people make their decision while researching online. Whether you are searching for your dream job, vying for a promotion or hoping to appeal to prospective clients, your headshot should communicate that you care enough about your appearance and your profession to invest in it.
Common Headshot Mistakes
Your Smile Is Not Genuine – Your smile is your most important business tool. A professional photographer’s job is to bring out the best smile in every single person. Continue reading What Are The Basic Headshot Mistakes?
When you think of headshots, you tend to think of actors and models, because they need headshots to book work. This still holds true for their profession but nowadays with the popularity of search engines like Google and Bing, everyone is searching names to find information about individuals and their companies.
A professional headshot is one of the most powerful and affordable pieces of your personal brand. A professional headshot is simply a ‘must-have’ for some professionals as they are a way of marketing yourself, branding yourself, getting your face in front of the general public. People are more likely to do business with those they know, like and trust. A polished professional headshot should portray what you want others think about you and your business. Your headshot should reflect professionalism, trustworthiness and friendliness. Continue reading What Is The Importance Of An Headshot?
Every occupation needs a headshot photo and if you do not already have one, it may be time to consider meeting with a professional. A headshot captured by a professional photographer is the best way to make sure people know exactly who you are. People want to be able to recognize you at your first meeting and your headshot will help them to identify the right person they are looking for. With potential clients, your headshot is your virtual handshake. The photo will also come in handy for many needs such as your website, public relations, advertising, and more.
What Your Headshots Should Say To Potential Clients
You want your headshots to tell your clients that you’re a professional. That you take yourself and what you represent seriously. You also want your headshots to state that you’re approachable. Continue reading What Your Headshots Should Say To Your Clients?
When it comes to getting a new job or signing a new business, professional headshots can make a big difference in how you are perceived by others. A headshot session is an investment all business owners should take into consideration. Below are some tips to help you plan your personal branding headshot session.
Do Your Research
There are so many different headshot styles and looks you can go for and each photographer will have its own. Pinterest is a great tool you can use for inspiration. Your photographer will help you choose what would work best for you as well.
Continue reading How to Plan for Your Personal Branding Headshot Session